Oct 13, 2015
Yps Magazine's 40th anniversary
This Doodle’s Key Themes
Forty years ago today, Yps Magazine published its first comic. Or, perhaps more memorably, it was on this day forty years ago that some Germans opened Yps Magazine’s first “gimmick”. The comic itself was replete with tales of mystery, peril, and adventure, but many would agree that the most irresistible surprise was the toy that came with each new edition. They ranged from the simple (spinning tops) to the sophisticated (kits to build functioning radios), and often the slightly bizarre: one common and beloved gimmick was a package of Brine Shrimp eggs that young readers were encouraged to hatch and grow themselves. Today’s Doodle hearkens back to the simpler days of childhood, when the month’s most nagging uncertainty was the prize awaiting young readers beneath Yps Magazine’s plastic cover.
Artist Nate Swinehart endeavored to recapture this sense of anticipation and mystery with a Doodle that changes each time you see it. Happy unwrapping, Germany.
Sketches by Doodler Nate Swinehart
Where this Doodle appeared
Discover more Doodles by color
Did you know?
The very first Doodle launched as an “out of office” message of sorts when company founders Larry and Sergey went on vacation.
Learn MoreDid you know?
The first Doodle launched in 1998, before Google was officially incorporated.
Learn MoreDid you know?
The first same day Doodle was created in 2009 when water was discovered on the moon.
Learn MoreDid you know?
Doodle for Google student contest winners have gone on to become professional artists
Learn MoreDid you know?
The time it takes from sketch to launch for a Doodle varies widely: some have taken years and others just a few hours!
Learn MoreDid you know?
Hundreds of Doodles launch around the world every year. Often, several different ones are live in different places at the same time!
Learn MoreDid you know?
Our most frequently recurring Doodle character is Momo the Cat - named after a real-life team pet!
Learn More