Oct 31, 2017
Halloween 2017
This Doodleβs Key Themes
HAPPY HALLOWEEN!
If it isn’t the witches, werewolves, or goblins that haunt us every Halloween, it’s the ghastly task of deciding what to wear! Do the spooky creatures of the night face a similar ordeal? Today’s Doodle checks in on Jinx, the lonely ghost, who embarks on a mission to find the perfect costume — and a place to belong.
Last year, Momo successfully defended Magic Cat Academy from the clutches of a mischievous ghost invasion. This year, Jinx desperately wants to join Momo and the other trick-or-treaters outside. Not wanting to scare anyone, the lonely ghost agonizes over a costume to blend in with the trick-or-treaters, wreaking havoc in the process. In the end, Jinx finds wearing a disguise is no match for being yourself.
BEHIND THE SCENES
In keeping with Halloween Doodle Tradition, the team felt it was time to follow the tales of Momo and the Candy Cup Witches with the Ghost’s side of the story.
In the initial concept, Momo dressed up as a ghost for Halloween and fell under the spell of a real ghost. Alas, this spectral romance was better suited for Valentine’s Day. Once the team decided on the ‘lonely ghost’ concept, the importance of being yourself emerged as a suitable theme. Thus, Jinx was born.
Jinx went through many forms before the team landed on the perfect apparition.
Ghost Design Tests
Doing a video doodle meant no file size or length limitations. The Doodle team took their time crafting a bewitching storyline, adding a little hocus pocus to make the designs dreadfully engaging. Each sequence has its own color scheme, bringing the characters to (after)life with an entirely new animation process.
The team even managed to sneak in a few devilish details for sharp-eyed Doodle viewers. Can you find them?
Colorscript
Storyboards
Jinx’s costume montage was far and away the most fun scene in the video, everyone on the team contributed ideas making for some truly bizarre costumes.
Animatic Costume Sequence
No bones about it, this was one of the most enjoyable doodles we have worked on and we’ve all been dying to share it with you! Life can be spooky. This Halloween, dress as your favorite character and do the Monster Mash. Don’t be afraid to show who you really are or let superstition get in the way of a new friendship and you’ll be a graveyard smash.
CREDITS
Story & Animation
π» Nate Swinehart π»
Backgrounds & Design
π¦ Melissa Crowton π¦
πͺ Cynthia Cheng πͺ
π© Sophie Diao π©
π Helene Leroux π
Producer
π¦ My-Linh Le π¦
External
π΅ Music: D.E. Levison π΅
π₯ Sound Effects and Mix: Harmony Machine π₯
Scribbler
βοΈ Paulette Penzvalto βοΈ
Where this Doodle appeared
Discover more Doodles by color
Did you know?
The very first Doodle launched as an βout of officeβ message of sorts when company founders Larry and Sergey went on vacation.
Learn MoreDid you know?
The first Doodle launched in 1998, before Google was officially incorporated.
Learn MoreDid you know?
The first same day Doodle was created in 2009 when water was discovered on the moon.
Learn MoreDid you know?
Doodle for Google student contest winners have gone on to become professional artists
Learn MoreDid you know?
The time it takes from sketch to launch for a Doodle varies widely: some have taken years and others just a few hours!
Learn MoreDid you know?
Hundreds of Doodles launch around the world every year. Often, several different ones are live in different places at the same time!
Learn MoreDid you know?
Our most frequently recurring Doodle character is Momo the Cat - named after a real-life team pet!
Learn More